/internal/media/dispatcher/1252/fullImage of the Texas School Book Depository in 196405/24/19642 x 2 in. (5.1 x 5.1 cm)FilmMalcolm E. Barker Collection/The Sixth Floor Museum at Dealey Plaza2008.015.00200Color slide, in a plastic shell, of FBI Dallas recreation on May 24th 1964 at the same time the FBI and Secret Service were in Dallas to reenact the assassination. Shows a full view of the Texas School Book Depository on the side that faces Elm St. Shows the huge "Hertz" sign on top of the building. One edge of the slide has a sticker that reads "FBI reconstruct JFK assassination, 5/24/64". Another edge of the slide has a sticker that reads "Photography: Malcolm E. Barker".Photographs637755.08001016005.080010160026802Slide0E-10Photographic slide of the Texas School Book Depository, with Hertz sign on the roof. This picture was taken in May 1964, at the same time the FBI and Secret Service were in Dallas to reenact the assassination.
Re-enactmentHertz signAssassinationPhotographsDealey PlazaBarker, Malcolm E.Texas School Book DepositorySecret ServiceFederal Bureau of InvestigationDallasThe recognizable Hertz Rent-a-Car advertisement atop the Texas School Book Depository building continued to display the time and temperature until it was permanently turned off on December 11, 1973, during the United States energy crisis. The sign itself was removed from the building in late 1970s, though the billboard's large metal face plate was saved and is now part of the Museum's permanent collection. - Stephen Fagin, Associate Curator