John F. Kennedy lenticular campaign pin
Object number2004.054.0020
Date1960
ClassificationsArtifacts
ObjectPin
Credit LineGertrude Strohbeck Collection/The Sixth Floor Museum at Dealey Plaza
MediumPlastic, Metal
DimensionsDiameter: 2 1/2 in. (6.4 cm)
Collections
DescriptionThis lenticular campaign pin shows two different images depending on the angle from which the pin is viewed. One image is a black and white portrait of Kennedy; the other is of a white-on-black slogan, "The Man for the 60's".
The pin has a blue metal backing that wraps around the front edge. The back has a brass-colored pin with clasp. The following information is printed in white on the back:
"Vari-Vue(R) by
Pictorial Productions, Inc.
Mt. Vernon, N.Y., U.S.A.
Pat. No. 2,815,310"
There is a union logo beneath the manufacturer's information.
Curatorial CommentaryLenticular printing - which allows an image to change or move when viewed from different angles - was developed in the 1940s. Both campaigns issued similar lenticular pins during the 1960 election. - Stephen Fagin, Curator
circa 1965
